Betting operators are consistently exploring new methods to alleviate the minimal inconveniences that still occasionally rear their heads in the expansive gambling market. This is a point that applies to sports betting companies and casinos.
More recently, the focus has changed from finding new games to new payment methods, and it’s an area of research that is finding success in alleviating the inconveniences that persist in the industry.
To paint cryptocurrency sportsbooks as a miracle fix would be dishonest, but a growing number of bettors are seeking out other payment methods that are easier and more transparent than traditional methods such as credit cards and bank transfers.
Cryptocurrency fits the bill and provides a genuine alternative for people looking for different ways to deposit their money and place their sports bets.
As crypto sportsbooks satisfy this growing appetite for fresh ways to bet, we’re going to drill down into the specifics and explore the components that are actually driving this shift in behavior and whether it has enough momentum to become the dominant way to place sports bets online within the next quarter of a century.
1. Convenience
Unlike traditional online sportsbooks, where a variety of better-known payment methods are used, crypto sportsbooks allow players to make deposits in cryptocurrency.
Instead of having to instruct your bank to send money to the bank of the sportsbook, and they then deposit your funds onto the site, cryptocurrency uses blockchain technology to remove the need for the middleman.
While the mechanics of this involve advanced security, ultimately, you benefit from a quicker way to deposit or withdraw your funds from a crypto sportsbook.
Although the popularity of sports and sports betting might extend beyond cultural and language barriers, there’s another constant that exists throughout this gigantic subsector of the gambling industry — if you can provide a convenient, faster way for bettors to access the betting service they are looking for, then your service will become more popular.
2. A 21st Century Alternative
Implementing fresh designs and innovations are the keys to an extended, viable business model. This attitude is arguably more prevalent in the gambling industry than many other businesses, as there is now a significant reliance on the quality of internet and mobile phone technology to ensure that sports betting fans can receive premium, quick access to the numerous online markets.
Cryptocurrency gambling platforms integrate the newest ways of playing regularly, rarely resting on their laurels and ensuring their approach and appeal are as universal as possible.
Gen Z investors are by far the most significant bracket in the cryptocurrency market, so sports betting provides a way to gamble that they understand more clearly. It has also proven to be a hit and has attracted a wide audience.
3. Security
While traditional sports betting platforms are highly secure, and the likelihood of any sort of breach is rare, it does, unfortunately, happen from time to time.
In the event of a breach, your information is held on the site’s server so it could be at risk.
However, with cryptocurrency platforms, the sports site doesn’t hold any bank or credit card information; there’s nothing on their site that hackers can use to identify you.
The enormity of the sports betting sector is hard for many to comprehend, and with billions of dollars at stake, there’s significant emphasis on security.
However, because of the profit and eyes on the industry, it also means there are hackers looking to exploit personal data.
Overall, there is less information stored at a crypto sportsbook. Sportsbooks taking advantage of this utility can cut out the need for a bank while maintaining security, so it is not just a unique, niche way of gambling; it maintains the security of traditional providers.
4. Growing Legitimacy
As more people invest in cryptocurrency and a growing number of significant investment banks look to peel off some of their funds to invest too, the entire sector is going through a noticeable shift in public perception.
While there’s still plenty of people who don’t invest or understand how cryptocurrency works, the paper-thin argument that the industry is a scam or fraudulent is falling by the wayside as more people acknowledge the heightened utility it provides.
Sportsbooks are driving a lot of this change, as they are one of a handful of sectors with the ability to connect a popular service with the multiple benefits that cryptocurrency can provide on many levels.
All these factors help the sector to validate itself in the eyes of casual investors. As more people understand how cryptocurrency can be used to place a sports wager, it causes a domino effect where the overall sector benefits.
5. More Options, More Possibilities
Traditional sports betting companies have generated immense success online. The payment methods they use have become varied and act as pillars of success in the sports betting market.
However, as the range of possibilities became exhausted and got much thinner, many companies wanted to continue offering this broad selection, and this is where cryptocurrency sports betting platforms started to gain traction.
Initially, sports betting platforms offered credit card payments or bank transfers for you to deposit your cash.
As the industry gained more momentum and exploded in popularity online, Apple Pay, e-wallets and PayPal became more popular.
Once the possibilities started to grow, the market was able to expand its reach, and this is precisely what has happened with cryptocurrency.
Despite PayPal, Apple Pay, and other relatively new forms of payment finding success, they all use a centralized system or rely on a bank. Not only is cryptocurrency a game-changing alternative, but it has become much more popular because it is a genuinely new way to play.
As more companies enter the market, all the variables we have touched on will help push the crypto sportsbook market into exciting new areas, challenging traditional markets and continuing to provide an alternative.